Active Management Overview   After the site is commissioned and published, VirtualWeb FX will continue to work with you to ensure the site's effectiveness is maximised.   Our experience has shown that for an Internet site to be successful it needs constant care and updating. Internet sites simply do not work if they are published once and then left without changes and updates. One of the greatest causes of failure for Internet sites occurs when companies buy a designed site for a sum of money, place it on the Internet and then ignore it. To help You make Your Internet site work successfully, VirtualWeb FX will assist with all aspects of the ongoing site design and management including changes and modifications to the pages. This is our Active Management Program. The Active Management Program is a service utilized by most of our clients. Site Changes   During the month, any modifcations or updates to the existing pages are undertaken. This includes changes to the text on the page or to the images. If you have a regular PR campaign, either in-house or through an agency, we can be included on the circulation list and when we receive items, will automatically add them to the site. Additional Pages   New pages can be added to the site at any time. We undertake to fully integrate them into the site format so that they become part of the existing site's 'look-and- feel'.   All pages are fully checked against the latest HTML specification to ensure compatibility across different browser software and computer systems. All links to pages and images are crosschecked. There is a small additional monthly charge for new pages added to the site. Monthly updates   Every month we will refresh all your pages with a new issue date and re-load them to the Server. This ensures that users are confident the site is always carrying current information and also ensures better placement in Search Engine listings. These monthly updates are in addition to other site changes you might require during the month. You can be confident that the site is looking current to the users. Regular Site Checks   Like any computer file, information can become corrupted. We check the site on a regular basis to ensure it is fully operational and no links or images have become corrupted. Any breaks are immediately rectified. Search Engine Linking   We submit your site to the main Search Engines at the commencement of the Active Management Program. We then check back on a regular basis to ensure the main Search Engines are continuing to index the site. Each month additional pages will be seeded to the Search Engines to ensure they remain indexed. While no company can guarantee your position in those listings, we can ensure you remain indexed and re-link where the Search Engines have dropped you. Costs   The basis of the Active Management Program is an agreed monthly fee to cover all aspects of the site modification, service and management. The only additional charge for managing the site is for the generation of completely new sections on the site - all existing pages can be changed within the agreed fee. News items and general PR additions are covered under this management fee.